I decide what to build and how — then ship the whole portfolio with a small team, multiplied by AI.
Cloud-native .NET on Azure, production AI/RAG systems, and a 4,000-device retail platform spanning 12 countries.
Solution Architect at Normal A/S with 6+ years of turning business needs into shipped, production software — from a 4,000-device retail mobile platform to cloud-native .NET services on Azure and production AI/RAG systems.
My strength is the strategic and architectural layer: deciding what to build and how — platform, integration, security, scaling and delivery. I lead Normal's internal development team and have made AI central to both how we build and what we build — using AI-assisted development to ship a broad portfolio with a small team, while building AI capabilities into the products themselves.
Solution architecture · cloud-native & integration design · security & authentication patterns · technical leadership & team lead · AI adoption strategy · project & change management.
Hands-on platform expertise — multi-country, offline-first, role-scoped business apps and the O11→ODC migration story.
.NET 8 / C# · ASP.NET Core · EF Core · Blazor · React · TypeScript. I design the solution and lead its delivery using AI-assisted development.
Container Apps (KEDA, Jobs) · Functions · Static Web Apps · Service Bus · PostgreSQL · Bicep / IaC · landing-zone governance · managed identity · OpenTelemetry.
RAG architecture (chunking, embeddings, hybrid + vector search) · Azure AI Search · Document Intelligence · Azure OpenAI · structured extraction.
UiPath · Blue Prism · Orchestrator API · NAV / Business Central (SOAP) · Umbraco · Targit · SharePoint · Meraki. Plus Python/FastAPI & PowerShell for glue.
Architect of Normal's core retail mobile platform on 4,000+ Zebra handheld terminals across 12 countries. Foundation for 20+ operational features, integrating NAV/BC per-country services, WMS, label-print, Azure Blob and Targit BI. Offline-first sync.
Warehouse staff scan a QR code on a Zebra handheld to dispatch an autonomous MiR robot for container pickup. Mobile app + back office, integrating the MiR Fleet API via an OS11 connectivity proxy. v1 live; v2 (zone routing, error self-service, push) in design.
Visitor check-in screen for Normal's HQ reception: guests check in on arrival and their host is notified by SMS, with Microsoft Entra (Azure AD) employee lookup and GDPR-compliant nightly data deletion. Replaced an external SaaS product.
Architected a production RAG system over 7,000+ store-lease contracts across 12 countries. OCR → chunking → hybrid (vector + keyword) search, per-store filtering, self-healing ingestion, SharePoint/Graph integration. Live in production.
Co-owned a real-time UiPath operations monitor for process/queue/robot health and ROI. Multi-freshness data model (live webhooks, polled cache, historical), Entra SSO, on Azure Container Apps.
Designed a print pipeline (PDF/image → PCL) and led its rewrite from an on-prem Windows service to a scale-to-zero, queue-based cloud architecture with end-to-end observability and SSRF hardening.
Architected and delivered a Gantt-based resource-planning app over Azure DevOps work items, replacing a manual Float import. Per-user visibility scoping, vacation overlays, Entra SSO with JIT onboarding; migrated into an Azure landing zone.
Architected and delivered a platform replacing an Excel-based marketing workflow: campaigns → posters → per-country localised content, with live product enrichment from an OutSystems API and idempotent spreadsheet import.
Normal GPT (internal LLM portal), receipt/shelf-label structured extraction (Document Intelligence + OpenAI vision), AiNewsTracker (automated daily AI-news digest), Translation Service, and Competitor Price Check.
Based in Randers with my wife and our three children. Outside work I value family time and a good run.